The Ticket Oracle

AI-powered pricing platform for event teams

The commercial operating system for event pricing.

An all-in-one AI-powered pricing platform that helps event teams instantly understand the optimal ticket price based on profitability goals, attendance scenarios and commercial targets.

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Built for promoters, conferences, festivals, venues and live event teams.

Enterprise-ready Multi-currency Instant scenario modelling
theticketoracle.com
Live
Recommended

£35

Projected profit+18.2%

£17.0k

Break-even

1314

tickets

Attendance scenario1,800 guests
5002,2504,000

Profitability curve

17.0k

Fee comparison

Eventbrite£2.41
Ticketmaster£3.12
Dice£1.85
Skiddle£2.05

Best case

£41

Base case

£35

Stress test

£30

Used by real event teams

Trusted by festival teams

The Ticket Oracle has saved the team hours of spreadsheet work and pricing headaches, allowing us to focus on what really matters: creating a brilliant festival experience for the fans.

The problem

Event pricing is still stuck in spreadsheets.

Commercial teams shouldn't be wrestling cell references the week of on-sale. Ticket Oracle replaces fragile pricing workflows with a visual, AI-powered platform.

The old way

Manual, slow, fragile

ABCD
Tickets1800=B2*C2#REF!
Marketing12,000?
Staffing8,500?
Profit??=SUM(ERROR
sheet1 · sheet2 · sheet3 · v_FINAL_final_v7
  • Endless spreadsheets
  • Manually updating formulas
  • Static pricing decks
  • Disconnected data
  • Slow decision making
  • Difficult scenario planning
With Ticket Oracle

Instant, visual, intelligent

Price

£38

Profit

£18.2k

Margin

27%

  • Instant pricing models
  • Live profitability forecasting
  • Automated scenario planning
  • Visual dashboards
  • Benchmark comparisons
  • Team-ready reporting

Platform

Everything commercial teams need to price with confidence.

A complete pricing intelligence layer, designed for the people actually responsible for hitting commercial targets.

AI Pricing Recommendations

Get an optimal ticket price in seconds based on cost structure, attendance and margin targets.

Recommended

£38

27% target margin

High confidence

Profitability Forecasting

Project revenue, profit and break-even under any attendance scenario.

Ticket Fee Comparisons

Compare Eventbrite, Dice, Skiddle, Ticketmaster and more side-by-side at your price point.

Dice£1.85
Eventbrite£2.41
Ticketmaster£3.12

Scenario Modelling

Stress-test best case, base case and worst case across pricing, attendance and cost.

Best

£44

Base

£38

Stress

£33

Market Benchmarks

See where your event sits versus comparable events in your city, genre and venue size.

£28£44

Your £38 sits in the top quartile

White-Label Dashboards

Deploy Ticket Oracle inside your own brand for promoters, venues and portfolio companies.

ACME
VENUE
FEST

Enterprise

Built for your team.

Ticket Oracle can be customised, branded and pre-configured for your portfolio of events. Roll it out across promoters, venues and operating companies under one commercial roof.

  • Custom colour systems and typography
  • Branded dashboards with your logo
  • Pre-configured event templates
  • SSO, audit logs and role-based access
Talk to our enterprise team
NNorthwave Promotions

Recommended

£42

Festival circuit

AAtrium Venues

Recommended

£28

Conference series

LLUNAR Live

Recommended

£65

Arena tours

CCity Sounds

Recommended

£18

Club nights

How it works

Up and running in minutes.

Step 01

Input your event data

Costs, capacity, sponsorship and margin targets. Or import from your existing tools.

Step 02

Model pricing scenarios instantly

Get an AI recommended price, scenario modelling and live profitability forecasts.

Step 03

Launch with confidence

Share dashboards, export reports and align stakeholders with one source of truth.

Outcomes

Make pricing decisions faster and with more confidence.

Ticket Oracle replaces fragile workflows with a commercial control centre your whole team can use.

0%

Less time in spreadsheets

0×

Faster pricing approvals

0%

Live profitability visibility

0+

Benchmark data points

Reduce spreadsheet work across commercial teams
Visualise profitability instantly for every scenario
Compare against the market in one click

Replace your pricing spreadsheet today.

Launch the Ticket Oracle pricing model — free to try, no signup required to explore your first scenario.

Book a Demo

Try it now

Launch the pricing model.

Free to explore — no signup required. Choose your situation to begin.

Step 1Choose your situation
Ticket Oracle+

Want advanced benchmarks, automation and reports?

Join the waitlist for early access.

Join the Ticket Oracle+ waitlist